Skin Color

Impact

Playing is fundamental to the full development of children. This activity encourages girls and boys to express themselves and develop affective, social and cognitive dimensions.
Playing is the child's expression in the world and, for a long time, black children did not have the right to recognize themselves in their dolls and dolls, even with the fact that, here in Brazil, black people make up more than 50% of the population. So, the disproportionality between ethnic diversity and the supply of toys that represent a single portion of society makes no sense. Faced with this, six years ago Da Cor da Pele was born.
Da Cor da Pele makes dolls and cloth dolls, with an attentive and careful eye in the search for diversity, representation and inclusion.
A black doll for a black child can be an important instrument for raising self-esteem and building a positive identity, and can favor the experience in which they are the protagonist. A black doll for a white child can contribute to the creation of empathy, affection and respect for people different from them, and can help to deconstruct “standards”. Playing and the right to (re)know oneself is for everyone!

History

When preparing for her granddaughter's birthday, Lourdes wanted to make dolls that looked like the girl herself, to decorate the party. The grandmother wanted to highlight the skin tone, hair texture, hairstyle and clothes that would be worn by her granddaughter. This was a very positive experience and gave rise to the desire to make even more dolls and dolls. Later a team was formed: Lourdes, her husband Anésio and her daughter Samara and, a few years ago, they created the micro-company Da Cor da Pele, which makes products that seek to represent Brazilian ethnic diversity.

Producers

Lourdes is a nurse at SUS and divides herself between the two jobs. Her husband Anésio was a school station wagon driver, but ended up quitting his job to dedicate himself exclusively to the studio: he is the one who sews most of the products. Daughter Samara works more focused on communication and sales.

Products

Da Cor da Pele products contribute to the positive construction of children’s identities and promote anti-racist education.

Impact

Playing is fundamental to the full development of children. This activity encourages girls and boys to express themselves and develop affective, social and cognitive dimensions.
Playing is the child's expression in the world and, for a long time, black children did not have the right to recognize themselves in their dolls and dolls, even with the fact that, here in Brazil, black people make up more than 50% of the population. So, the disproportionality between ethnic diversity and the supply of toys that represent a single portion of society makes no sense. Faced with this, six years ago Da Cor da Pele was born.
Da Cor da Pele makes dolls and cloth dolls, with an attentive and careful eye in the search for diversity, representation and inclusion.
A black doll for a black child can be an important instrument for raising self-esteem and building a positive identity, and can favor the experience in which they are the protagonist. A black doll for a white child can contribute to the creation of empathy, affection and respect for people different from them, and can help to deconstruct “standards”. Playing and the right to (re)know oneself is for everyone!

History

When preparing for her granddaughter's birthday, Lourdes wanted to make dolls that looked like the girl herself, to decorate the party. The grandmother wanted to highlight the skin tone, hair texture, hairstyle and clothes that would be worn by her granddaughter. This was a very positive experience and gave rise to the desire to make even more dolls and dolls. Later a team was formed: Lourdes, her husband Anésio and her daughter Samara and, a few years ago, they created the micro-company Da Cor da Pele, which makes products that seek to represent Brazilian ethnic diversity.

Producers

Lourdes is a nurse at SUS and divides herself between the two jobs. Her husband Anésio was a school station wagon driver, but ended up quitting his job to dedicate himself exclusively to the studio: he is the one who sews most of the products. Daughter Samara works more focused on communication and sales.

Products

Da Cor da Pele products contribute to the positive construction of children’s identities and promote anti-racist education.